Safaricom and NSE Open Ziidi Trader to Bring Inventory Market to M-PESA App
Safaricom has teamed up with the Nairobi Securities Substitute (NSE) to commence Ziidi Trader, a digital platform that lets in hundreds and hundreds of Kenyans to change shares trusty away thru their cell phones.
The transfer integrates the native stock market into the M-PESA ecosystem, successfully lowering the barrier to entry for retail traders.
By leveraging M-PESA’s wide scale, the companions aim to democratise wealth advent, allowing customers to amass and sell listed shares and company bonds with about a taps on their smartphones.
Ziidi Trader marks the most contemporary enlargement of the Ziidi Funding Platform.
Safaricom in the foundation launched Ziidi MMF to support savings, adopted by Ziidi Shariah for inclusive, Shariah-compliant investing. This novel phase, alternatively, shifts the purpose of curiosity toward energetic participation in Kenya’s capital markets.
“Ziidi Trader is a highly efficient step in democratizing wealth for our customers,” acknowledged Peter Ndegwa, CEO of Safaricom PLC. “For eighteen years, M-PESA has transformed how Kenyans are residing, work and design industrial. At the moment, in partnership with the NSE, we are extending that influence to how our customers do and grow their wealth.”
To be lag market integrity, the platform operates below the order oversight of the Capital Markets Authority.
This regulatory backing is supposed to safe investor security and transparency, alongside disclosures designed to enhance long-time duration, instructed investing.
As a consequence, the investment route of has been enormously simplified.
Customers can entry the provider thru the M-PESA App below the “Monetary Companies” tab.
Furthermore, the entry necessities are remarkably low; once a person accepts the terms and prerequisites, they’ll originate investing with as minute as a single share.
Riding financial literacy
Beyond easy transactions, the platform gives customers with market insights and portfolio monitoring instruments.
This aligns with a broader national agenda to reinforce financial literacy and modernise market entry for every native and diaspora traders.
Frank Mwiti, CEO of the Nairobi Securities Substitute, smartly-known that the partnership is most well-known for bringing the stock market closer to “each day Kenyans.”
He added: “By making NSE trading out there thru M-PESA, we are making it more straightforward for extra folks, every in the community and in a international country to make investments and play an brisk role in Kenya’s economic growth.”
Apart from to equities, Ziidi Trader enables customers to make investments in company bonds, providing a stable avenue to diversify financial portfolios.
Safaricom maintains that the platform’s security is underpinned by its relish “relied on technology” and the NSE’s “market trip,” ensuring recordsdata security and gentle transaction processing.
In the kill, Ziidi Trader represents a predominant step in Safaricom’s smartphone and digitisation method.
By making the stock market accessible to somebody with a cell phone, the 2 institutions are making a wager on a extra inclusive financial future, where every Kenyan has the instruments and self belief to do long-time duration wealth.
