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#HAF “Events: European capitals of custom in fact private a necessary impact.”

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Published on 06/12/24 – Updated on 06/12/24

Sylvie Bergeret, Director of Stories at MKG Consulting, equipped the impact of occasions on destinations and hotel investment decisions. By examining examples care for the 2024 Paris Olympics and americans in London, she demonstrated how these occasions can turn into destinations, stimulate the native economy, and impact hotel efficiency.

After an distinctive summer marked by world attention on Paris, Marseille, Lille, and even Châteauroux, Paris’ results for the length of the 2024 Olympics had been outstanding, with a RevPAR multiplied by 2.51, a 120% amplify in average set apart, and an amplify in occupancy price. Nonetheless, it’s a ways a necessity to note…

MKG Consulting

Press / Review & Stories / Events / Training

  • Paris

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